Settlement Video Brochures and Settlement Video Presentations
Settlement video presentations can often help win the case before you ever go to trial. Faced with a professionally produced settlement program that represents both "liability" and "loss" issues that you, the attorney, bring to the case, your opponent may decide to avoid the risk of going to court. A settlement video is typically produced for negotiation agreements. The purpose of the settlement video or legal video presentation can be multi-fold, but it primarily has three goals or objectives necessary to meet in order to be successful:
- Determine if the story or lawsuit concentrates more on negligence, damages or both.
- Produce a legal story using legal facts accumulated from settlement brochures, legal experts, doctors, economists, family and friends, witnesses, police, emergency responding technicians and more.
- Use professional voice over narration with exhibits, documents, photos, depositions, testimony, plan videotaped footage, graphics and animation to tell the legal story on video.
Since the main purpose of a settlement video is to outline your case to opposing counsel during mediation or settlement negotiations, special TV industry techniques can be applied to add more emotion and professionalism to the production . . . which typically would not be allowed in a trial environment.
Day in the Life Videos
However, since day in the life video documentaries are often used in court, the specifications for videotaping differ. Assuming that a day in the life video would be videotaped at a house, in patient or outpatient therapy session, or hospital, first of all, there is typically no voice over. Background noise is acceptable most of the time, unless conversations can be heard. Sometimes you cannot do anything about background audio depending on where the video has to be shot, so removing the audio might work. Second of all, the videographer does not need to zoom. It is important to keep the video shots to tight, medium and wide shots with cuts and dissolves in between. The purpose of videotaping a day in the life of an injured party is simply to show what a typical day is like for the injured party. The video needs to run in chronological order of hourly events and the video should not influence what is happening in the shot. We have seen footage unable to be admitted when good attorneys object to camera techniques. Typically, a day in the life video is strictly a documentary video.
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